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Fame Studios & the Muscle Shoals Sound

Recording Artists at
Fame Studios


Fame Studios

Famous as the place where just about everybody important in recorded soul came to generate hits, including Aretha Franklin, Joe Tex, Wilson Pickett, etc. - Fame was started by Rick Hall who originally started out peddling songs to Nashville.

Fame was originally a publishing company (set up with Tom Stafford and Billy Sherrill) housed above an old city drug store in Florence, Alabama. Known as "Florence Alabama Music Enterprises, Hall took the name (shortened to FAME) with him when the partnership broke up.


The Fame Gang 
outside the studio.

Hall is credited with starting the 'Muscle Shoals Sound' and it all really began in 1961 with the success of local man Arthur Alexander's release 'You Better Move On'. The success of the release freed up the monies required for Hall to create his own studios on Avalon Avenue in Muscle Shoals - it's still there, comprising two studios, three publishing companies and a production company.

'Steal Away' by Jimmy Hughes was the first record out of the new studios. Hall's path also quickly coincided with Jerry Wexler's and Atlantic Records as Wexler brought his own artists to the Fame studios to capture the unique sound - what resulted was some of the finest recordings in southern soul, including Aretha Franklin's 'Never Loved A Man' and 'Do Right Woman, Do Right Man'. This early success was followed by hits from James and Bobby Purify, Joe Tex, Clarence Carter, Wilson Pickett and countless others; Hall even recommended Percy Sledge to Atlantic, which helped pave the way for the fruitful relationship with Wexler which resulted in the many million sellers for Atlantic at Fame Studios.


The Fame gang circa 1969. Aaron Varnell, Jesse Boyce, Harrison Calloway, Freeman Brown, Junior Lowe, Harvey Thomson, Clayton Ivey and Ronnie Eades.

Hall made sure he had a series of classic house bands, many of whom he helped school in the studio techniques which were new to performers more accustomed to live performances. From '64 to '69 he had one of the most respected and sought after sounds, including from '67 the most respected of all, with Barry Beckett, David Hood, Roger Hawkins and Jimmy Johnson. When they left to set up on their own in 1969, Fame continued to have hits but could never hope to capture the spirit of this golden period. In 1974 Hall closed the Fame record label for good but has continued to successfully produce and record - he has increasingly concentrated on the country music with which he began, recording artists such as Mac Davis, Jerry Reed and Larry Gatlin.


Otis Redding and Rick 
Hall at Fame studios

The distinctive Muscle Shoals sound moved from Fame in 1969, setting up a rival studio, Muscle Shoals Sound Studios. The nucleus of the group was Barry Beckett (keyboards), Roger Hawkins (drums), Jimmy Johnson (guitar) and David Hood (bass). They were the first rhythm section to own their own studios and, eventually, their own publishing and production companies. The distinctive accompaniment and arrangements have been heard on a tremendous number of legendary recordings, including those from Wilson Pickett, Aretha Franklin, and the Staple Singers amongst others. The original rhythm section which broke away to create these studios first formed in 1967 and initially played sessions in New York and Nashville as well as on the famous Fame recordings. The initial successes led to the arrival of more mainstream rock and pop performers all desperate to pick up on the group's golden touch, among them the Rolling Stones, Traffic, Boz Scaggs, Willie Nelson and Paul Simon as well as the 'next' generation of soul talent such as Bobby Womack and Millie Jackson.


Rick Hall and Clarence
Carter at Fame

In 1978, new facilities were created on the banks of the Tennessee river, which included a then state of the art two studio complex - they also launched their own record label, signing such artists as Delbert McClinton, Frankie Miller and Levon Helm. The studios were sold to Malaco in 1985 and the sound remains intact to this day and can be heard on the contemporary work on this label by the likes of Bobby 'Blue' Bland, Dorothy Moore, Z.Z. Hill and Shirley Brown. Barry Beckett has also got involved in production work and especially noteworthy are his efforts with the great Etta James, including "Seven Year Itch" in 1989 and "Sticking To My Guns" the following year. If a record has the involvement of these great players, you can almost guarantee that it will be a work of absolute quality and worthy of investigation.

Copyright Peter Dean © 1998 - 2003 Courtesy of R&B Music Primer - www.rhythmandtheblues.org.uk

 

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